How We Work

Here is what we bring to the table to ensure that our client relationships provide demonstrable ROI.

Straight Talk

From the outset, we communicate in the fashion we would want if our roles were reversed.  We will give you our views and our recommendations smartly, directly and with immediacy.

We will give you our views and our recommendations smartly, directly and with immediacy.

Proven Methodology

Words without action are just that.  At the core of our communications programs are powerful and proven processes – Communicating For Action, P.O.S.T. and Influencer Bounceback©.  These powerful action-oriented programs are tied to business goals and contribute to our client's bottom line.

Download the Communicating for Action Brochure here.

Guaranteed Senior Program Leadership

All client programs are led on a daily basis by a member of our management team - guaranteed.  They are supported by a full account team and industry/activity specialists.

First Person Client Service©

As former clients ourselves, we've been in your shoes.  Nothing goes further than a first person viewpoint when making commitments to our clients.  Several checks and balances frame our First Person Client Service Commitment.  These range from an initial Alignment Meeting to quarterly client check-ins from M|P's CEO and our bi-annual client satisfaction survey.

Closed Loop Program Management©

Our Closed Loop Program Management approach ensures all relevant information is provided clearly and on time.

The Closed Loop process consists of:

  • Alignment Meeting: Determines business goals, audiences, desired actions and success
  • Program Planning: Ties communications to business goals, audience actions and measurable results
  • Weekly Status Reports: Provides track back to budget use (via Value Flow© process) and PR plan
  • Measurement: Ranges from customized reporting to deep dives – all built around client needs
  • Weekly Team Meetings: Ensures team is in sync and program is functioning properly
  • Weekly Client Meetings: Ensures you are current on progress and info is flowing
  • Transparent budgeting via Value Flow budgeting process. Value Flow is our proprietary process that ensures that budget use is results-based via:
    • Full knowledge and control of budget
    • Predictive counseling on anticipated results prior to budget spend
    • Complete understanding of projected end results on program activities
    • Program delivery within target budget
    • Flexibility on program components where applicable
    • Closed loop weekly/monthly reporting