• "I’ve worked with McGrath/Power for more than 10 years at companies in the enterprise and consumer technology markets – all with the same excellent results – driving awareness and delivering new customers – and bottom-line impact. The agency has been a trusted strategic partner at each of my companies and their value add cannot be overstated."

    - Phil Underwood

    Vice President, IPLocks

  • "PR is a very important function for our company as we operate in a crowded market with several aggressive competitors. Since we’ve worked with McGrath/Power, the change in our overall visibility has been significant and has helped move our business forward."

    - Jim Pante

    CEO, Tablus

  • "McGrath/Power has played in instrumental role in launching TiVo, helping us create the DVR product category and establishing the TiVo brand as synonymous with personal TV. The agency has great experience in both consumer and technology, which helped bring our story to life and influence our target audiences. I’ve worked with numerous agencies during my career and the TiVo launch with McGrath/Power was one of the most powerful public relations campaigns I’ve been involved with."

    - Ed MacBeth

    VP Marketing, TiVo

  • "I would recommend Jonathan and McGrath/Power to anyone wanting an exceptional, intelligent PR and Communications partner. I’ve worked directly with Jonathan for several years and at two start-ups – his quality of work is extraordinary and unique in his industry."

    - Shaun Coleman

    Co-Founder, Reconnex

  • "I’ve been impressed with McGrath/Power each time I’ve brought the agency on board as my strategic public relations partner. The agency’s ability to align the PR function with the goals of our company was key in driving business success factors, whether an acquisition or a major corporate repositioning. Beyond that, knowing that I have both the agency’s management team and skilled tacticians each playing an active role on my program enables me to have the perfect balance of strategic planning and successful program implementation."

    - Ed Murrer

    VP Marketing, Xcert
    (acquired by RSA Security)

  • "Your work exceeded my wildest expectations, and I thank you. We met with virtually every major business, consumer and tech publication that mattered and I made a dozen significant VC and carrier contacts through your efforts. From a messaging point of view, our story is crisp, clean, simple and above all, easy to relate to and clearly understood by our target audiences and the press that writes for them – a far cry from when I first approached you. I know that on this day I am your happiest client and most enthusiastic supporter. In fact, I don’t feel like a client at all. I feel like McGrath/Power is an integral part of the EasyReach team."

    - John Stossel

    CEO, EasyReach

  • "McGrath/Power played a critical role in establishing our MailStation email appliance as an important consumer electronics offering for those without a personal computer. The MailStation public relations effort helped reposition our company in the CE space and was a key driver in our acquisition by EarthLink. I was just as pleased to refer McGrath/Power to EarthLink to provide that company with PR activities surrounding the MailStation as I was to work alongside their team."

    - Tim Dooley

    Senior Vice President, CIDCO

  • "McGrath/Power is our strategic communications partner for technology issues in the United States and the agency has demonstrated its ability to get our message heard in that very noisy market."

    - Jon Earl

    Senior Group Media Relations Manager, Vodafone Group Plc

  • "McGrath/Power provided essential strategic PR counsel and consistently solid results over the nine years we partnered with them at Intellisync. They took us from start-up through IPO and beyond while always providing fresh perspective and proactive input."

    - Brad Rowe

    Founder,
    Intellisync Corporation

McGrath/Power Public Relations and Communications Appoints Julie Pitta as Director of Media Relations

National Business Media Relations/Communications Professional Brings Unique Perspective to Client Programs


SANTA CLARA, Calif., May 1, 2006 - McGrath/Power, the Silicon Valley public relations firm, announced today the appointment of Julie Pitta as director of media relations. An accomplished journalist with more than two decades of experience covering Silicon Valley's dynamic high-technology community, Pitta will be responsible for the direction of media relations communication on behalf of agency clients, providing a unique "inside-out" perspective on issues, trends and story development.

"We've worked with Julie on various stories over the years and she brings an impressive portfolio of accomplishments to the McGrath/Power team," said Jonathan Bloom, CEO of McGrath/Power. "Julie's unique outlook as both a reporter and an editor allows McGrath/Power clients to benefit from first hand perspective on how to gain results-oriented interaction with all levels of the journalism community; from individual bloggers to mainstream business press."

Prior to overseeing media relations communication for McGrath/Power, Pitta was responsible for opening Forbes magazine's first Silicon Valley bureau. As senior editor and chief technology correspondent for Forbes, she covered the region's top companies as well as technology corridors in Austin, Texas and Boston. Pitta also spent three years at The Los Angeles Times' Northern California office as the newspaper's chief technology reporter.

"McGrath/Power has built its 20-year history of success on the ability to deliver client messages in fresh and creative ways," said Pitta. "I believe that a thorough and strategic knowledge of media relations for both new and traditional outlets remains an important differentiator in today's communications landscape. I'm looking forward to the opportunity to put my journalism experience to use in new and different ways."

About McGrath/Power Public Relations and Communications


McGrath/Power is the California public relations firm of choice for national and global technology leaders. The PR and consumer relations agency was established in 1983 with a commitment to align enterprise business goals with media relations communication objectives and has worked in partnership with some of the nation's best-known consumer and technology brands. As a high-tech PR firm, McGrath/Power has helped with media relations communication plans and the launch and brand building of industry leaders such as TiVo, Internet Security Systems, RSA Security and EarthLink. McGrath/Power is the Silicon Valley partner of the WORLDCOM Public Relations Group, the world's largest consortium of independent public relations agencies.

Contact McGrath/Power today to speak with a media relations communication professional. McGrath/Power works with you to communicate the right message to the right audience to achieve your long-term business objectives.